The Mission of a Mission Statement
One of the most critical aspects of running a business is defining what it is that you are committed to accomplishing. The first step in setting that direction is having a clear mission statement. While it is not absolutely essential to have a mission statement, having one does offer a clear definition of who your company is and what it is determined to achieve. These are a few examples: Walt Disney Corporate: The mission of The Walt Disney Company is to be one of the world
